After studying the complexities of human behavior through various disciplines like the social sciences, behavioral economics, business and psychology, I'm extremely excited to take these insights to help small and large businesses alike apply these insights to deliver marketing that provides genuine value to their customers. I hope that through this apprenticeship I'll be able to learn from all my mentor's skills, experience and insights so that I can one day make a large impact back in my own country, Cambodia, with my own company.