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Career Prep

  • Five way to make the most of your apprenticeship
    Career Prep

    Six ways to make the most of your apprenticeship

    Finding a mentor on Acadium is a unique opportunity to directly access a CEO, founder, or business owner. Imagine the experience that they have and how beneficial that could be to your career.

  • guide to a career in digital marketing
    Career Prep

    The Complete Guide to Starting a Career in Digital Marketing

    If you're looking for a career that will provide you variety, excitement, and learning opportunities, digital marketing is a great career to pursue. You will be joining a diverse industry that can take you along many different paths working in virtually every industry and finding endless opportunities for growth. 

  • Advice for early marketers
    Career Prep

    Marketing Advice from Professionals to Their Younger Selves

    There’s so much to learn in digital marketing it can be overwhelming to know where to start. But you’re not alone. Thousands of other people are navigating their way around the same complicated industry. We asked members of our community and other marketing forums what advice they'd give to their younger selves starting their digital marketing careers. Here are their answers.

  • Career Prep

    Search Intent – Why is it important for SEO?

    Search engine optimization is about far more than just picking a few keywords and sprinklin' them into your content. If you want to get the most out of optimization and achieve the best results with the time you put in, search intent is critical.

  • Career Prep

    How to get experience in digital marketing in 2025?

    You need work experience to get a job, but you can’t get a job without work experience. It is a catch 22. But, you are not alone.

  • Build a personal brand that will make you stand out: Seven steps
    Career Prep

    Seven steps to building a personal brand that will make you stand out

    The idea of a personal brand was first introduced by the renowned management thinker and writer, Tom Peters. In his famous article published in 1997, "The Brand Called You," Peters introduced the idea that "we are CEOs of our own companies: Me Inc."