Privacy Policy
Last updated: January 28, 2020
At Acadium, we value your privacy. With this in mind, we’re providing this Privacy Policy to explain our practices regarding the collection, use, and disclosure of information that we receive through our website (the “Site”) and the provision of our subscription services. To make this Privacy Policy easier to read, the Site and our subscription services are collectively called the “Services.”
We do not use or share your information with anyone except as described in this Privacy Policy. Your use of our Site is also governed by our Terms of Use. Terms used but not defined in this Privacy Notice can be found in our Terms of Use. Acadium, Inc. is an Ontario corporation with a principal place of business at Acadium Inc. 835 Carling Ave Ottawa, ON K1S 2E7. This Privacy Policy does not apply to any third-party websites, services or applications, even if they are accessible through our Services.
Revisions to this Privacy Policy
Any information that is collected via our Services is covered by the Privacy Policy in effect at the time such information is collected. We may revise this Privacy Policy from time to time. If we make any material changes to this Privacy Policy, we’ll notify you of those changes by posting them on the Services or by sending you an email or other notification, and we’ll update the “Last Updated Date” above to indicate when those changes will become effective.
Collection and Use of Information
Information Collected or Received from You
Our primary goals in collecting information are to provide and improve our Services, to administer your use of the Services (including your Account, if you are an Account holder), and to enable you to enjoy and easily navigate our Services.
Account Information. If you register for the Services and create an account (“Account”), we’ll collect certain information that can be used to identify you, such as your name, email address and phone number (“PII”). We may also collect other information from you, such as credit card information, billing address, company name, and site registrations, that will be associated with your Account.
Third-Party Services. If you provide us with access to third-party profiles, applications or websites (“Third-Party Services”) on your behalf or interact with us using a Third-Party Service, we’ll be able to access any information you make public through such Third-Party Service (such as your username, comments and posts) and collect your name and email address and other information (including your PII) that your privacy settings on the Third-Party Service permit us to access.
Information Collected Using Cookies and other Web Technologies. Like many website owners and operators, we use automated data collection tools such as Cookies and Web Beacons to collect certain information.
“Cookies” are small text files that are placed on your hard drive by a web server when you access our Services. We may use both session Cookies and persistent Cookies to identify that you’ve logged in to the Services and to tell us how and when you interact with our Services. We may also use Cookies to monitor aggregate usage and web traffic routing on our Services, to provide assistance in Website navigation, to provide Users with tech support in the event you experience issues relating to the use of our Services and to customize and improve our Services. Unlike persistent Cookies, session Cookies are deleted when you log off from the Services and close your browser. Although most browsers automatically accept Cookies, you can change your browser options to stop automatically accepting Cookies or to prompt you before accepting Cookies. Please note, however, that if you don’t accept Cookies, you may not be able to access all portions or features of the Services. Some third-party services providers that we engage (including third-party advertisers) may also place their own Cookies on your hard drive. Note that this Privacy Policy covers only our use of Cookies and does not include use of Cookies by such third parties. Some of the types of session and persistent Cookies that Acadium uses are as follows:
Strictly Necessary Cookies. These are required for our Website to function and are unable to be switched off in our systems. These are generally only set in response to actions made by you which amount to a request for services, such as setting your privacy preferences, logging in, or filling in forms.
Performance and Functionality Cookies. These are used to enhance the performance and functionality of our website but are non-essential to their use. However, without these cookies, certain functionality may become unavailable.
Analytics and Customization Cookies. These collect information that is used either in aggregate form to help us understand how our websites are being used or how effective our marketing campaigns are, or to help us customize our Websites and applications for you in order to enhance your experience.
“Web Beacons” (also known as Web bugs, pixel tags or clear GIFs) are tiny graphics with a unique identifier that may be included on our Services for several purposes, including to deliver or communicate with Cookies, to track and measure the performance of our Services, to monitor how many visitors view our Services, and to monitor the effectiveness of our advertising. Unlike Cookies, which are stored on the user’s hard drive, Web Beacons are typically embedded invisibly on web pages (or in an e-mail).
Information Related to Use of the Services. Our servers automatically record certain information about how a person uses our Services (we refer to this information as “Log Data”), including both Account holders and non-Account holders (either, a “User”). Log Data may include information such as a User’s Internet Protocol (IP) address, browser type, operating system, the web page that a User was visiting before accessing our Services, the pages or features of our Services to which a User browsed and the time spent on those pages or features, search terms, the links on our Services that a User clicked on, DVR-like video playback of User sessions and other statistics. Personal Information disclosed through the use of our DVR-like video playback of User sessions is only used for the purposes of supporting User navigation across our Website and as a means of providing Users with tech support in the event they experience issues relating to the use of our Services. We use Log Data to administer the Services and we also analyze (and may engage third parties to analyze) Log Data to improve, customize and enhance our Services by expanding their features and functionality and tailoring them to our Users’ needs and preferences. We may use a person’s IP address to generate aggregate, non-identifying information about how our Services are used.
Location Information. When you use our Services, we may collect and store information about your location by converting your IP address into a rough geo-location or by accessing your mobile device’s GPS coordinates or coarse location if you enable location services on your device. We may use location information to improve and personalize our Services for you. If you do not want us to collect location information, you may disable that feature on your mobile device.
Photographs, Videos and Recordings
To the extent you request that we photograph, film and/or record you, we will do so and may use such photographs, videos and recordings to provide the Services.
Information that We Share with Third Parties
We will not share any PII that we have collected from or regarding you except as described below:
Information Shared with Our Services Providers. We may engage third-party services providers to work with us to administer and provide the Services. These third-party services providers have access to your PII only for the purpose of performing services on our behalf and are expressly obligated not to disclose or use your PII for any other purpose.
Information Shared with Third Parties. We may share aggregated information and non-identifying information with third parties for industry research and analysis, demographic profiling and other similar purposes based on the information we receive from you and other customers. Such information will never identify you, your business, or your employees.
Photographs, Videos and Recordings Shared with Third Parties
To the extent you request that we photograph, film and/or record you, we may disclose such photographs, videos and recordings to third parties, including, without limitation, to promote you, your business or the Services and for Acadium’s business purposes.
Information Disclosed in Connection with Business Transactions. Information that we collect from our users, including PII, is considered to be a business asset. Thus, if we are acquired by a third party as a result of a transaction such as a merger, acquisition or asset sale or if our assets are acquired by a third party in the event we go out of business or enter bankruptcy, some or all of our assets, including your PII, may be disclosed or transferred to a third party acquirer in connection with the transaction.
Information Disclosed for Our Protection and the Protection of Others. We cooperate with government and law enforcement officials or private parties to enforce and comply with the law. We may disclose any information about you to government or law enforcement officials or private parties as we, in our sole discretion, believe necessary or appropriate: (i) to respond to claims, legal process (including subpoenas); (ii) to protect our property, rights and safety and the property, rights and safety of a third party or the public in general; and (iii) to stop any activity that we consider illegal, unethical or legally actionable activity.
Notification of Employment Opportunities.
Users may choose to provide Acadium with an email address and employment preferences for the purpose of allowing Acadium to send employment opportunities to the user. The user can stop receiving these emails by following the unsubscribe instructions in e-mails received. If users decide to not receive these emails, Acadium may still send users service-related communications. Acadium may share relevant information with service providers. Among other things, service providers may help Acadium source and inform you of relevant opportunities.
Your Choices
We offer you choices regarding the collection, use and sharing of your PII and we’ll respect the choices you make. Please note that if you decide not to provide us with the PII that we request, you may not be able to access all of the features of the Services.
Opt-Out. We may periodically send you free newsletters and e-mails that directly promote our Services and the services offered by our customers. When you receive such promotional communications from us, you will have the opportunity to “opt-out” (either through your Account or by following the unsubscribe instructions provided in the e-mail you receive). We do need to send you certain communications regarding the Services and you will not be able to opt out of those communications – e.g., communications regarding updates to our Terms of Service or this Privacy Policy or information about billing.
Modifying Your Information. You can access and modify the PII associated with your Account by emailing us at hello@acadium.co. If you want us to delete your PII and your Account, please contact us at hello@acadium.co with your request. We’ll take steps to delete your information as soon we can, but some information may remain in archived/backup copies for our records or as otherwise required by law.
Responding to Do Not Track Signals
Our Site does not have the capability to respond to “Do Not Track” signals received from various web browsers.
The Security of Your Information
We take reasonable administrative, physical and electronic measures designed to protect the information that we collect from or about you (including your PII) from unauthorized access, use or disclosure. Please be aware, however, that no method of transmitting information over the Internet or storing information is completely secure. Accordingly, we cannot guarantee the absolute security of any information.
Links to Other Sites
Our Services may contain links to websites and services that are owned or operated by third parties (each, a “Third-Party Website”). Any information that you provide on or to a Third-Party Website or that is collected by a Third-Party Website is provided directly to the owner or operator of the Third-Party Website and is subject to the owner’s or operator’s privacy policy. We’re not responsible for the content, privacy or security practices and policies of any Third-Party Website. To protect your information we recommend that you carefully review the privacy policies of all Third-Party Websites that you access.
International Transfer
Your PII may be transferred to and maintained on, computers located outside of your state, province, country or other governmental jurisdiction where the privacy laws may not be as protective as those in your jurisdiction. If you’re located outside the United States and choose to provide your PII to us, we may transfer your PII to the United States and process it there.
Our Policy Toward Children
Our Services are not directed to children under 13 and we do not knowingly collect PII from children under 13. If we learn that we have collected PII of a child under 13, we will take steps to delete such information from our files as soon as possible.
Questions?
Please contact us at hello@acadium.com if you have any questions about our Privacy Policy.