Hi there!

Welcome to Acadium 🙂  At Acadium, we match online business owners with aspiring digital marketers for three-month remote apprenticeships to help them launch or grow their careers. I’m here to help you get set up on Acadium. I’ll be covering:

  1. Some context on our apprentices
  2. Logistics of an apprenticeship
  3. Onboarding your apprentice
  4. Getting setup on Acadium: Profile, apprenticeship postings, and finding your first apprentice

Let’s get started!

Our apprentices

Many apprentices on Acadium don’t have experience, but they are on Acadium to get experience. They’re motivated, ambitious people who are eager to learn digital marketing. At Acadium, we’re focused on getting people the experience they need for the careers that they want, and we’re also trying to help businesses grow.

To do this, we match apprentices with amazing mentors. In exchange for your knowledge and experience, apprentices work with you on your digital marketing projects. Together, you can accomplish a lot!

When you’re looking for an apprentice, remember that they’re here to get experience, and try to look past that shorter resume. You’re here to grow together.

Logistics

Next, let’s cover the logistics of an apprenticeship:

  • Apprenticeships are 3 months long;
  • Apprentices work 10 hours per week;
  • In those 10 hours, you as a mentor are expected to give 1-2 hours of mentorship. i.e. If your apprentice is working with you for 19 hours per week, you’re expected to mentor them for 2 hours.

What do we mean by “mentorship”: On Acadium, mentorship means giving time to your apprentice to provide guidance and feedback on their work. Remember, they’re here to learn, and they’re working with you, unpaid, to develop skills. Be clear with your direction and be available to them if they have questions. It’s simple, but it’s the key to getting the most out of your apprenticeship. 👊

Let’s talk about time

On Acadium, it takes time to save time. **As you may already know, hiring takes time! At Acadium, we make the process of finding and bringing on the right candidates easier and more affordable, but it is going to take some time to onboard your new apprentice.

To break it down:

  • The first month of the apprenticeship should be primarily focused on onboarding. Focus on helping the apprentice understand how you work – your company culture, your goals, and how you manage projects. Remember, you’re here to grow together!
  • After onboarding, months two and three should be focused on working on and completing the projects you both agreed upon for the apprenticeship. If onboarding was done well, you will both be able to move quickly and get stuff done together 💪

Getting started on Acadium

Let’s talk about the first few things that you should do once you sign up to Acadium.

Your profile

The better your profile, the easier it will be to get matched with your ideal apprentice.

A good profile should include the following:

  • A high-quality profile photo. Use a clear and professional photo that is focused solely on you. It’s best to avoid using group photos, unclear photos, or photos with unnecessary items in them.
  • A concise description of what your company does. It’s important that people know exactly what kind of company they’re signing up to work with.
  • Attention to the details! Things like professional accomplishments might seem like small details, but it’s important to let your apprentice know who you are and what you’re good at, so that they get an idea of who they are going to be working with!

Apprenticeship postings

When you join Acadium, it helps to have a specific project in mind that you want to work on with an apprentice. Once you create your profile, you can start filling out the details of this project in an apprenticeship posting.

Throughout the posting, try to be as concise as possible. It’s important that you focus on exactly what you are looking for an apprentice to do, so that candidates reading the post can determine if they are interested or not! The clearer you make your posting, the easier it will be to find a candidate. Don’t rush this step.

Messaging candidates

Once your apprenticeship posting is created, it’s time to talk to some candidates! Our mentors find the most success when they reach out to candidates with their postings. Use the filters on the Acadium discovery feed to narrow down to your ideal candidates, and start chatting with some people. A couple of recommendations:

  • Use no more than three filters at a time
  • We recommend that members send about 15 messages to candidates every other day to increase the number of candidates that they hear from.
  • Once you find some apprentices who you think might be a good fit for your apprenticeship, shortlist for interviews to start honing in on the perfect match.

That’s it from me! We’re really happy to have you on board. If you have any more questions, please reach out to us at hello@acadium.com