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Business Growth

  • Tools to market your business
    Business Growth

    10 Marketing Tools You Need to Promote Your Business

    It's a wonderful time to be a marketer: You have access to so many tools to facilitate, automate, and streamline every marketing activity. At the same time, having so many options can be dizzying. Here's our roundup of 10 marketing tools you need to promote your business. We've also included popular alternatives to fit your budget.

  • Business Growth

    Working with Digital Marketing Interns: Grow Yourself and Your Business

    When this director of content marketing worked with a digital marketing intern, he didn't expect that it would change the way he managed people and work. In this guest post, he reflects on his takeaways from the experience.

  • Social media marketing strategy on a budget
    Business Growth

    Social Media Marketing Strategy on a Budget: 7 Tactics

    This is a step-by-step guide towards making your social media marketing strategy work under a tight budget. We'll cover everything from organic to paid content, user-generated content, repurposing old content, and more.

  • Business Growth

    Welcome to Acadium!

    Welcome to Acadium 👋 It's time to find your first apprentice. Here are some important things to know before you get started.

  • Business Growth

    What’s a sales funnel and why should you care?

    A sales funnel, or "customer journey model," is used to identify that steps customers take to purchase your product or service. It is all the various interactions that they had with your company before deciding to convert. There are many different types of sales funnels and goals behind each one. Ultimately, the goal behind your sales funnel is to produce customers.

  • eight tips to market your new business
    Business Growth

    8 Digital Marketing Tips for How to Grow Your Business Online

    Many new business owners think “build it and they will come,” but successful businesses are the result of many years of hard work and effective digital marketing. Here are eight tips for entrepreneurs who are wondering how to grow their business online.