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Career Prep

What is Digital Marketing Analytics? [Skills, Tools, Examples, & More]

Get insights into the world of digital marketing analytics and learn how to use data to improve your marketing strategy. From tools and techniques to skills required, our guide covers everything you need to know.

  • content-strategist
    Career Prep

    What is a Content Strategist? Job Role, Skills, Salary, Types, & More

    In an age of digital marketing and constant content creation, more and more companies are seeking skilled professionals to manage their content strategy. But what is a content strategist, anyway? What skills do they need? And how much can they expect to make? In this post, we'll answer all your questions about the job role of a content strategist. Stay tuned!

  • what-interests-you-about-this-position
    Career Prep

    How to Answer “What Interests You About This Position?” [+ Examples & Tips]

    It's a question that always comes up in job interviews: "What interests you about this position?" As a young marketer, this can be tough to answer. Do you focus on the company itself, the product, or the team you'll be working with? And what if you don't know much about the company or the role? Here are some examples and tips to help guide your answer.

  • most-hired-digital-marketing-roles
    Career Prep

    Top 12 Most Hired Digital Marketing Roles [2022 Guide]

    As digital marketing continues to grow in popularity, so does the demand for skilled professionals to fill roles in this field. In order to help you identify which digital marketing positions are in high demand in 2022, we've put together a list of the top 12 most hired roles in the industry. Keep reading to learn more!

  • best-digital-marketers
    Career Prep

    Marketing Masters You Should Know: 24 Best Digital Marketers to Follow

    In order to stay ahead of the curve in the ever-changing marketing landscape, it’s important to follow the best digital marketers around. From social media strategists to SEO experts, these individuals know how to reach and engage audiences online. Here are some of our top picks for digital marketers to follow right now.

  • how-to-become-a-tiktok-influencer
    Career Prep

    How to Become a TikTok Influencer? 7 Step Guide [+ Skills, Tips, & More]

    Whether you're aspiring to be an influencer or just looking to make money on the platform, TikTok is the place to be. The app has taken the world by storm, and brands are taking note of the power that TikTok influencers wield. But how do you become a TikTok influencer? Well, it takes more than just making creative videos. Keep reading to find out more!

  • freelance-social-media-manager
    Career Prep

    Becoming a Freelance Social Media Manager: A Step by Step Guide

    So you want to become a social media manager? Whether you're looking to freelance or land a remote job, there are certain skills and best practices you need to know. Check out our top 10 tips for becoming a successful social media manager! You'll be on your way to creating engaging content and building thriving communities in no time!

  • the-future-of-marketing
    Business Growth

    The Future of Marketing: How to Prepare for the Changes Ahead

    The Future of Marketing will look at a variety of changes coming to the online world and how customer interaction will change. The approach is primarily for small to midsize businesses and considers the significant changes over the past few years, plus changes that may present new challenges to get your brand seen.

  • graphic-design-salary-guide
    Career Prep

    How Much Does a Graphic Designer Make? Graphic Design Salary Guide (2022)

    If you're curious about how much money you can make as a graphic designer, then you're in the right place. In this blog post, we'll break down the average salary for graphic designers and examine some of the factors that contribute to it. So whether you're just starting out in your career or are thinking of making a switch to graphic design, you'll have a good idea of what to expect.

  • what-is-digital-creator-feature-image
    Career Prep

    What is a Digital Creator? A Complete Guide to Successfully Become One

    What exactly is a digital creator? And how you can become one? In this article, we’ll shed a light on the integral role of these modern entrepreneurs in today’s society.

  • digital-marketing-metrics
    Business Growth

    17 Most Important Digital Marketing Metrics Every Business Should Track

    In order to harness the power of digital marketing metrics, marketers must first understand what they are and how they're used. Here's a guide that explains the top 17 digital marketing metrics you need to know.